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2016 HMN San Diego Advertising Award Winners

DTC Perspectives, Inc., the leading conference, training and publishing company for the consumer marketing of hospitals, pharmaceuticals, and healthcare products, is proud to announce finalists for its third annual Advertising Awards. The awards were part of the third annual Hospital Marketing National Conference held June 23 -24 in San Diego.

“We’re proud to recognize the best hospital marketing across the country,” says Bob Ehrlich, CEO of DTC Perspectives. “With imminent change to our healthcare system, it’s more important now than ever for hospitals to be positioning and branding themselves in the eyes of consumers.”

The winners of these awards will be entered into a Hospital Marketing Ad Awards Finalists ceremony in Philadelphia, October 26.  The Ad Awards winners from HMN Atlanta and HMN San Diego will square off and one winner between the two will be named.

If you have any changes or updates to your awards information, please contact Jennifer Kovack (Jennifer@dtcperspectives.com).

Gold Winners
Silver Winners
Bronze Winners
Honorable Mentions

Hospital/Healthcare Facility Agency
BEST SERVICE LINE CAMPAIGN
Huntsman Cancer Institute Cameron Pinegar
Bakersfield Heart Hospital eMedia Marketing Solutions
Banner Heart Hospital Republic
Barlow Respiratory Hospital
Fresno Surgical Hospital Glint Advertising
Holy Cross Health – Surgery Springboard Brand & Creative Strategy
Mary Lanning Healthcare (In-house)
Promise Hospital of Salt Lake
Scottsdale Liberty Hospital
Seattle Cancer Care Alliance Green Rubino
Seattle Children’s Hospital Copacino+Fujikado
Stanford Children’s Health Office (formerly)
Sutter Maternity & Surgery Center of Santa Cruz BBDO San Francisco
Samaritan Cancer Program Samaritan Health Services Marketing & PR
University Neuropsychiatric Institute Rumor Advertising
 

 

BEST RADIO CAMPAIGN
Edward-Elmhurst Health Maricich Healthcare Communications
Holy Cross Health Springboard Brand & Creative Strategy
Mary Lanning Healthcare (In-house)
McKay-Dee Hospital R&R Partners / Faktory
Primary Children’s Hospital R&R Partners / Faktory
 

 

BEST OUT-OF-HOME / PR CAMPAIGN
Under 500 Beds
Akron Children’s Hospital Knox Marketing, Inc.
Children’s Hospital of Orange County Amusement Park
Craig Hospital
EvergreenHealth Firmani + Associates Inc.
Martin Luther King, Jr. Community Hospital SensisHealth
Mary Lanning Healthcare (In-house)
Memorial Medical Center in Ashland, Wisconsin and Hayward Area Memorial Hospital & Water’s Edge in Hayward, Wisconsin HTK Marketing Communications
Mountain Vista Medical Center
Seattle Children’s Hospital Copacino+Fujikado
Stanford Children’s Health Office (formerly)
 

 

Over 500 Beds
Banner Health Republic
Cedars-Sinai Hummingbird Brand Strategy
Dignity Health St. Joseph’s Hospital and Medical Center Eleven
Edward-Elmhurst Health Maricich Healthcare Communications
Huntsman Cancer Institute Cameron Pinegar
Loma Linda University Health StayWell
North Mississippi Medical Center Springboard Brand & Creative Strategy
Renown Regional Medical Center The Glenn Group
TriHealth (Together We Triumph) TriHealth / Publicis
TriHealth (All Star Week) TriHealth / Publicis
 

 

BEST DIGITAL CAMPAIGN
Under 500 Beds
Children’s Hospital of Orange County Amusement Park
Holy Cross Germantown Hospital Springboard Brand & Creative Strategy
Marina Del Rey Hospital Valerie Barro / Scoompy Inc.
Mary Lanning Healthcare (In-house)
Samaritan Health Services (Today I Am) Samaritan Health Services Marketing & PR / Pollinate Advertising
Samaritan Health Services Samaritan Health Services Marketing & PR / Pollinate Advertising
Seattle Children’s Hospital Copacino+Fujikado
Stanford Children’s Health Office (formerly)
Stanford Health Care Office (formerly)
UCLA Health MBMG
 

 

Over 500 Beds
Banner Health Republic
Cedars-Sinai Hummingbird Brand Strategy
Loma Linda University Medical Center StayWell
North Mississippi Medical Center Springboard Brand & Creative Strategy
Renown Regional Medical Center The Glenn Group
Saint Agnes Medical Center Prairie Dog / TCG
Sharp HealthCare (In-house)
TriHealth TriHealth / Publicis
UC Davis Health System (In-house)
University of Utah Health Care Rumor Advertising
 

 

BEST WEBSITE
Under 200 Beds
City of Hope Phelps
Marina Del Rey Hospital Valerie Barro / Scoompy Inc.
Martin Luther King, Jr. Community Hospital  Scorpion Healthcare
Mary Lanning Healthcare (In-house)
Mountain Vista Medical Center
Seattle Cancer Care Alliance Green Rubino
Shriners Hospitals for Children StayWell
Sutter Maternity & Surgery Center of Santa Cruz BBDO San Francisco
Via Christi Health (In-house)
 

 

Between 200-500 beds
Children’s Hospital of Orange County Amusement Park
Dignity Health St. Joseph’s Hospital and Medical Center Eleven
El Camino Hospital Laughlin Constable
HonorHealth
Lovelace Health Systems K2MD Health
Saint Agnes Medical Center (In-house)
Seattle Children’s Hospital Copacino+Fujikado
St. Joseph Hoag Health HTK Marketing Communications
UC Irvine Health
UCLA Health MBMG
 

 

Over 500 beds
Banner Health Republic
Cedars-Sinai Hummingbird Brand Strategy
Huntsman Cancer Institute Cameron Pinegar
Loma Linda University Medical Center StayWell
North Mississippi Medical Center Springboard Brand & Creative Strategy
Renown Regional Medical Center The Glenn Group
St. Joseph’s Hospital & Medical Center HTK Marketing Communications
Sunrise Hospital & Medical Center Robertson + Partners
UC San Diego Health MJE Marketing
UCSF Benioff Children’s Hospital  
 

 

BEST PRINT CAMPAIGN
Under 500 Beds
Samaritan Health Services Marketing & PR
EvergreenHealth Firmani + Associates Inc.
Longmont United Hospital
Mary Lanning Healthcare (In-house)
Pacific Medical Centers Singer Associates
Saint Agnes Medical Center Prairie Dog / TCG & Saint Agnes Medical Center
Samaritan Health Services Samaritan Health Services Marketing & PR / Pollinate Advertising
Samaritan Health Services Samaritan Health Services Marketing & PR / Sideways Design
Samaritan Health Services Samaritan Health Services Marketing & PR / Sideways Design
Shriners Hospitals for Children StayWell
UCLA Health MBMG
 

 

Over 500 Beds
Banner Health Republic
Edward-Elmhurst Health Maricich Healthcare Communications
Huntington Hospital StayWell
Huntsman Cancer Institute Cameron Pinegar
Loma Linda University Medical Center StayWell
North Mississippi Medical Center Springboard Brand & Creative Strategy
Oregon Health and Science University Hospital Sockeye
Sunrise Hospital & Medical Center Robertson + Partners
TriHealth TriHealth / Publicis
University Medical Center
 

 

BEST TELEVISION CAMPAIGN
Under 500 Beds
City of Hope Phelps
Seattle Children’s Copacino+Fujikado
Dignity Health Eleven
El Camino Hospital Laughlin Constable
Holy Cross Health Springboard Brand & Creative Strategy
Kindred Healthcare Epicenter Advertising & Marketing
Lucile Packard Children’s Hospital Stanford Office (formerly)
Mary Lanning Healthcare (In-house)
Seattle Children’s Hospital Copacino+Fujikado
Shriners Hospitals for Children StayWell
Valley Children’s
 

 

Over 500 Beds
Cedars-Sinai Hummingbird Brand Strategy
Edward-Elmhurst Health Maricich Healthcare Communications
Primary Children’s Hospital R&R Partners / Faktory
Intermountain InstaCare  
Intermountain LiVe Well
MetroHealth Frederick Swanston
North Mississippi Medical Center Springboard Brand & Creative Strategy
Sutter Health BBDO San Francisco
The University of Kansas Hospital SPM Marketing & Communications
TriHealth TriHealth / Publicis
Tucson Medical Center Hilton & Myers
UC San Diego Health Jacobs Medical Center MJE Marketing