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2018 Hospital Advertising Award Finalists Announced

HMN Perspectives, Inc., the leading conference, training and publishing company for the consumer marketing of hospitals, pharmaceuticals, and healthcare products, is proud to announce finalists for its fifth annual Advertising Awards. The awards are a part of the annual Hospital Marketing National Conference held June 5-6 in Atlanta, Georgia. “We’re proud to recognize the best hospital […]

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2018 Top Hospital Marketers of the Year

HMN Perspectives, Inc., the leading conference, training and publishing company for the consumer marketing of hospitals, pharmaceuticals, and healthcare products, is proud to announce its fifth annual class of Top Hospital Marketers of the Year. The 2018 class will be honored at an induction ceremony at the 2018 Hospital Marketing National Conference on  June 5-6 in […]

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2018 Hall of Fame Inductees Announced

HMN Perspectives, Inc., the leading conference, training and publishing company for the consumer marketing of pharmaceutical and healthcare products, is proud to announce its second annual class of inductees into the Hospital Marketing National Hall of Fame. The 2018 class will be honored live at an induction ceremony, at the Crowne Plaza Midtown in Atlanta, GA […]

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Listen to Episode 4 of the Hospital Marketing National Podcast

In this fourth edition of the Hospital Marketing National Podcast, DTC Perspectives interviews Lisa Henry, Director of Corporate Marketing & Communications at Mary Washington Healthcare, Ken Robbins, CEO & Founder of Response Mine Interactive, and Phil Chrzanowski, Principal of Phil Chrzanowski Design. Episode 4: Subscribe to our podcast channel

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Listen to Episode 3 of the Hospital Marketing National Podcast

In this third edition of the Hospital Marketing National Podcast, DTC Perspectives interviews Sara Buck, Executive Vice President of Account Leadership at Barkley, Ashley Young, Director of Brand Marketing, Innovations & Insights at Children’s Health, and Kelly Tkac, Sales Director at Nucleus Medical Media. Episode 3: Subscribe to our podcast channel

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Listen to Episode 1 of the Hospital Marketing National Podcast

Join us as our COO Scott Ehrlich and manager Patrick Bender talk with leaders from hospitals, ad agencies, and service providers about making great creative, standing out from the crowd, and where hospital marketing is heading in the future. Join us, every other week for this 30-minute podcast. In this first edition of the Hospital Marketing […]

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Hall of Fame Inductee Cheryl Iverson Announced

Cheryl Iverson Vice President, Communications, Marketing and Strategic Planning DeKalb Regional Health System (DeKalb Medical) Cheryl Iverson is currently the Vice President of Communications, Marketing and Strategic Planning at the DeKalb Regional Health System (DeKalb Medical), in Atlanta. She has served DeKalb Medical for the past 14 years, navigating the three-hospital, 125-physician groups’ marketing efforts […]

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Hall of Fame Inductee Eric Fletcher Announced

Eric Fletcher, MBA, FACHE Senior Vice President, Strategy, Marketing and Business Development Mary Washington Healthcare Hospital Marketing National proudly announces the second member of its inaugural Hall of Fame class. This award was created to recognize extraordinary hospital marketers. Please join us in honoring our second inductee, Eric Fletcher, at a special ceremony on June […]

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First Hall of Fame Inductee Announced

Kati Everett Vice President Public Relations and Marketing Partner Novant Health Hospital Marketing National proudly announces the first member of its inaugural Hall of Fame class. This award was created to recognize extraordinary hospital marketers. Please join us in honoring our first inductee, Kati Everett, at a special ceremony on June 5th during the Hospital […]

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